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Pedro Vital working on his laptop by the sea.

Santo Domingo · Dominican Republic

STAYING THE SAME IS ALSO A DECISION.

While your business runs, the market keeps changing. I work with companies, organisations and institutions that want to understand that change in time and decide what to do with it.

Let’s talk about your next step →

What are you looking for?

One thing leads to another

01Advertising

I learned that a good idea is not enough. It has to move someone.

02Internet

People moved to the internet, and I had to learn to reach them there.

03Marketing

Communicating well stopped being enough. I had to understand data and, above all, my clients’ business.

04Technology

And behind all of that, technology was changing the rules of entire industries, not just advertising.

05Bitcoin

And then another question appeared: what happens when technology changes money as well?

06Artificial intelligence

Now it is not only the tools that change. What changes too is who — or what — can create, analyse and execute.

07Institutions

And I understood that none of it moves forward on technology alone. It takes companies, institutions and people willing to sit at the same table. Much of my work today is exactly that.

08What comes next?

That is still the question.

Pedro Vital standing in front of a wall covered in binary code, looking down in a reflective posture.

When too many things look urgent, I help decide what to do first, and why.

Choose what works. Apply it where it matters.

Understand what bitcoin can do for your organisation, and what it cannot, before deciding.

Companies, institutions and communities that need to coordinate for a project to move forward.

A business that works and an open question: what comes next.

An initiative that needs several parties to agree in order to move forward.

A shared interest that needs to become something concrete and executable.

I am Pedro Vital. I come from advertising, creativity and marketing. Over time my work moved closer to business and technology, and bitcoin came later, as part of that path. I founded Bitcoin Dominicana and today I preside over ASOBITCOIN. What interests me is understanding what an idea can contribute and what it takes to put it into practice.

An opportunity, a question or a project still to be defined. Let’s start by talking.